Unfiltered takes on the biggest shifts in marketing technology. We spotlight what matters, who's leading (or lagging), and what's next. In Martech, clarity is power — and we're here to deliver it.
Latest Episodes
Hello {{firstname}}, Meet The Execution Gap Killing Personalization
"The goal is not to personalize everything. You need to personalize what matters so that you can prioritize it internally in order to execute it well." - JacquelineSca...
AI Theater to Trojan Horse: Surviving the AI Adoption Pressure Cooker
"The only thing propping up Martech budgets right now is AI." — JuanAI adoption pressure has become one of the defining pain points in marketing technology, and the nu...
Bad Data, Dark Data, & Why Your North Star Keeps Moving
"We built an entire industry on the promise of precise measurement, and most of us don't actually trust the numbers." — JuanMarketing technology promised precision, bu...
Inside Paramount: March Madness & Martech Chaos with Ian Reisman
Martech and data strategy promise control, personalization, and scale, but in practice, they often deliver technical debt, fragile systems, and operational chaos. In t...
Cut Your Marketing Budget by 50% with Calm's Jeff Lee
Jeff Lee doesn't just build marketing campaigns. He engineers lifecycle systems that quietly power billions of customer interactions. As the lifecycle marketing techni...
